Consulting Services

In addition to traditional research services, Message Factors offers a variety of consulting services as well.  Our internal resources include over 40 years of hands-on senior management experience and consulting with Fortune 500 companies.  Our consulting background includes:

  • Overall corporate strategic development.
  • New business category development.
  • Product and brand launches.
  • Marketing program development.
  • Business-to-business marketing and distribution (retail, wholesale, and product-specific).
  • Sales distribution methods (direct, broker, distributor).
  • Organizational and functional needs analysis.
By engaging Message Factors, clients bring a customer advocate to the table.  We’ve spent four decades learning about customer behavior in consumer and business-to-business markets.  We recognize the unique nature of each client’s business without losing sight of the behaviors and tendencies that characterize all customers.